New International Style skyscrapers of Avenue of the Americas surrounding the Rockefeller Center. View lokking northeast in the Spring of 1963.
Building at left are the 48-story Time & Life Building (Harrison & Abramovitz, 1959) and 42-story Equitable Life Assurance Building (Skidmore, Owings & Merrill, 1961). The new 45-story Sperry Rand Building (Emery Roth & Sons, 1963) are visible at center of picture. Rockefeller Center’s Art Deco Building are visible at right with the American Metal Climax Building (former RKO. Associated Architects, 1932), the R.C.A. Building (Associated Architects, 1933) and the U.S. Rubber Building (Associated Architects, 1940).
The Time & Life and Sperry Rand building are the two new addition to Rockefeller Center complex. Between the two buildings, the old Warwick Hotel (Emery Roth, 1927) are visible, at center background.
Source: Acacia Postcards, Inc.